Movement is the language
every child should speak
VISION
Reimagining the rules of
movement education
As a non-profit Community Interest Company (CIC), we design and deliver targeted movement pathways for children and young people facing systemic barriers to movement education.
Movement Manifesto
Building momentum for change
100% of our financial surplus is reinvested directly into our enterprise to drive our three core dynamics:
Translate
We convert evidence-based principles into lean operational tools and digital systems, identifying individual needs to ensure every intervention is precise and focused.
Target
Guided by our framework, we deliver targeted 1-to-1 and small-group sessions for young people facing significant barriers to mainstream physical activity.
Together
We empower educators and community organisations to embed physical literacy within their own spaces, equipping the wider community to support diverse needs sustainably.
METHODOLOGY
Metrics That Matter
Our classroom-based physical literacy screen maps an entire cohort in under 30 minutes, turning raw data into a simple visuals.
We instantly isolate individual needs, creating a definitive, data-driven baseline to track progress over time.
RoNNY TERRY
The big picture
While studying Sports Science at Bath University, I worked on NHS-backed family health initiatives, learning how movement and public health intersect.
I then spent four seasons as Swindon Town FC’s first-team Performance Analyst, refining my ability to break down movement mechanics and use ‘data for change’.
Moving from athletes to the general population, I saw the lifelong challenges adults face without basic physical literacy. These barriers start early.
Time in Alternative Provision, combined with my experience as an elective home educator, exposed the deep gaps in how we support non-traditional learners.
I founded Motion Potential to bridge those gaps—translating elite sports science into lean, practical systems that build foundational physical literacy before those barriers set in.